Wholesale touring and performance tires

PCR Passenger Car Radial Tires

Passenger car radial tires covering high-volume touring, performance and crossover fitments for distributors, retail groups and private-label importers.

ProgramPCR Passenger Car Radial Tires
Buyer focusDistributors, fleets, dealers and private-label importers
DocumentationDOT/ECE and market documents confirmed by SKU
Next stepSend size list, quantity and target port

Application-led engineering

Specify for the work, market and service conditions

PCR programs must combine market-relevant fitments with predictable wet behavior, ride comfort, wear consistency and production uniformity. Inventory quality matters as much as individual tire performance.

Factory-directPrivate labelMixed-container reviewMarket-specific documents
Passenger car radial touring and performance tire patterns
Branded category visual. Final pattern, sidewall marks and specification are confirmed on the approved technical sheet.

Commercial value

Performance priorities for professional buyers

High-turn fitments

Core 14- through 18-inch sizes support practical replacement-market inventory.

Wet performance

Circumferential grooves, lateral channels and silica options support drainage and braking.

Ride comfort

Pitch sequencing and casing design help manage pattern noise and road harshness.

Production consistency

Uniformity, balance, appearance and marking checks support dealer confidence.

Buyer and fleet guidance

Engineering context behind the product range

A successful PCR import program begins with the local vehicle population, wheel-size trends and dealer sell-through—not the longest possible size list. Core touring sizes can provide dependable turnover, while performance sizes require more careful forecasting. We help buyers organize the range by segment, speed requirement, load index and target price position.

Touring tire engineering balances tread life, wet braking, rolling resistance, noise and ride. Ultra-high-performance designs shift priorities toward steering response, high-speed stability and water evacuation. No single pattern can lead every attribute, so the commercial offer should clearly identify the intended use and available test or labeling information.

Export and manufacturing

Built for repeat orders, not one-time transactions

US programs require review of applicable DOT identification and, where relevant, Uniform Tire Quality Grading obligations. Canadian, Australian and UK importers have separate labeling, registration and market-surveillance duties. Fuel efficiency, wet grip and external noise ratings are product-specific and must come from valid test or label data; they are not assigned generically by size.

OEM and private-label services include brand placement, pattern naming, labels, barcodes, packaging and regional product-line planning. Buyers receive production minimums, lead-time assumptions, loading estimates and technical documentation for the selected program. Final speed, load, dimensions and certification information is approved before production.

Who we serve

Programs for professional tire buyers

  • Passenger tire wholesalers
  • Multi-location dealer groups
  • Private-label importers
  • Automotive parts distributors

Quality controls

Traceability from compound to shipment

Incoming materials, compound batches, prepared components, building, curing, inspection and loading records are controlled according to the applicable production plan.

Review manufacturing excellence

Available sizes & specifications

PCR Tires technical range

Use this table for RFQ planning. Final dimensions, load, speed, inflation, tread, markings and certification must be confirmed on the current pattern data sheet.

Tire SizeTypical SpeedTypical Load IndexFuel EfficiencyWet GripExternal NoiseCertifications
175/65R14T / H82–86Label-specificLabel-specificLabel-specificDOT / ECE program
185/65R15H / V88–92Label-specificLabel-specificLabel-specificDOT / ECE program
195/65R15H / V91–95Label-specificLabel-specificLabel-specificDOT / ECE program
205/65R15H / V94–99Label-specificLabel-specificLabel-specificDOT / ECE program
185/60R15H / V84–88Label-specificLabel-specificLabel-specificDOT / ECE program
195/60R15H / V88–92Label-specificLabel-specificLabel-specificDOT / ECE program
205/60R16H / V92–96Label-specificLabel-specificLabel-specificDOT / ECE program
215/60R16H / V95–99Label-specificLabel-specificLabel-specificDOT / ECE program
205/55R16V / W91–94Label-specificLabel-specificLabel-specificDOT / ECE program
215/55R17V / W94–98Label-specificLabel-specificLabel-specificDOT / ECE program
225/55R17V / W97–101Label-specificLabel-specificLabel-specificDOT / ECE program
235/55R17V / W99–103Label-specificLabel-specificLabel-specificDOT / ECE program
225/45R17W / Y91–94Label-specificLabel-specificLabel-specificDOT / ECE program
235/45R17W / Y94–97Label-specificLabel-specificLabel-specificDOT / ECE program
225/40R18W / Y88–92Label-specificLabel-specificLabel-specificDOT / ECE program
245/40R18W / Y93–97Label-specificLabel-specificLabel-specificDOT / ECE program

Certification availability is SKU- and market-specific. DOT, ECE, GCC, SASO, ISO-system documentation and other export records must be confirmed against the final product list before order approval.

Build your own tire brand

Private Label & OEM Manufacturing

Launch or expand your tire brand with a factory-direct program built around documented specifications, destination-market requirements, and practical container planning.

Capabilities

  • Custom sidewall branding and approved trademark placement
  • Exclusive pattern naming and product-line architecture
  • Custom cartons, labels, wraps, barcode and SKU creation
  • Regional compliance and multilingual labeling support
  • DOT, ECE, GCC and SASO program support where applicable
  • Factory-direct production with mixed-container planning
  • Low-MOQ options subject to size, mold and production feasibility
  • Pre-production artwork, marking and specification approval

Ideal for

  • Tire distributors
  • Wholesalers and importers
  • Fleet operators
  • National and regional brands
  • Dealer groups
  • Specialist industrial suppliers

Certification planning

Approve compliance by SKU and market

Certification availability is SKU- and market-specific. DOT, ECE, GCC, SASO, ISO-system documentation and other export records must be confirmed against the final product list before order approval.

ISO 9001 documentation relates to the quality-management system; it does not replace product-specific approval. Buyers remain responsible for importer registration, labeling and market-surveillance duties in the destination country.

Markets supported

  • United States — DOT program review
  • Canada — importer and marking review
  • Australia — fitment and market-document review
  • United Kingdom — ECE and importer-duty review
  • GCC / Saudi Arabia — GCC and SASO support where applicable

Buyer FAQ

Questions about pcr tires

No. Ratings depend on the exact product and valid test or label data, not only the nominal size.

Yes. Label, barcode, wrapping and carton requirements can be reviewed for the selected program.

Often yes, subject to production minimums, completion timing and loading efficiency.